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    2014年10月10日 星期五

    國泰航空(Cathay Pacific) 招募行銷企劃人員 (Marketing Communication Executive (Asia Miles Limited))

    (圖片與blog內容不符,圖片來源:國泰官網)

    香港商國泰航空有限公司台灣分公司

    招募Marketing Communication Executive (Asia Miles Limited)


    工作內容

    Market Development
    • Drive strategically and operationally to the achievement of Asia Miles business objectives by recruiting new members, which needs to leverage both internal and external channels though on site events, partnership campaign and digital channels to deliver the business goal in Taiwan.

    Marketing Communication
    • Drive strategically and operationally to the achievement of Asia Miles business objectives by delivering digital campaigns, marketing activities and member communications across both offline and online channels, as well as social media and public relations in Taiwan.

    Job Description
    Marketing Communication
    • Supporting the planning, execution, and measurement of recruitment campaigns and marketing activities. Plan and execute direct mail, brochures, sales tools, newsletters and/or email marketing projects.
    • Cultivate and maintain relationships with top media, influencers, bloggers and industry leaders to promote Asia Miles as leading travel and lifestyle membership club popularly applied by local customers.
    PR & Social Media
    • Prepare news and launch activities, including coordinating media, influencer and blogger interviews, tours, events, generating releases, presentations and other materials as appropriate to strengthen the relationship between Asia Miles and partners/ and the media.
    • Day-to-day frontline media relations to sustain and enhance Asia Miles Taiwan's reputation, including developing, cultivating and managing media relations with news agencies.
    • Occasionally represents Asia Miles Taiwan to outside public (customers, media, analysts, etc.)
    • Supporting the planning, execution, and measurement of recruitment campaign and marketing activities. Plan and execute direct mail, brochures, sales tools, newsletters and/or email marketing projects.
    職務類別:
    行銷企劃人員
    工作待遇:
    面議
    工作性質:
    全職
    上班地點:
    台北市松山區民生東路3段129號12樓地圖
    管理責任:
    不需負擔管理責任
    出差外派:
    需出差,一年累積時間未定
    上班時段:
    日班,08:30 - 12:45、14:00-17:45
    休假制度:
    週休二日
    可上班日:
    一個月內
    需求人數:
    1 人




    工作條件

    接受身份:
    上班族
    工作經歷:
    2年以上
    學歷要求:
    大學、碩士
    科系要求:
    市場行銷相關、新聞學相關、公共關係相關
    語文條件:
    英文 -- 聽 /精通、說 /精通、讀 /精通、寫 /精通
    擅長工具:
    不拘
    工作技能:
    不拘
    其他條件:
    Education and Experience Required:
    • Bachelor of Arts (BA) or Bachelor of Science (BS) in Journalism, Public Relations,Communications, or Marketing
    • 2+ years of experience in PR or a combination of marketing and communications disciplines

    Knowledge and Skills Required:
    • Superior writing and editing skills – recognized for “near perfection” writing and editing and often asked to edit the work of others
    • Strong oral communications skills; ability to think on feet
    • “Story teller” – ability to take complex concepts and messages and transform into an audience-resonating story
    • Ability to link PR plans and activities to business results
    • Well-developed analytic skills (measurement, Return on Investment (ROI)
    • Agency and budget management
    • Consultative skills
    更新日期:2014-09-30

    應徵方式

    聯 絡 人:
    譚小姐
    其  他:
    請點選下面線上履歷,填寫個人履歷,務需注意事項:
    1.報名日期:即日起至10月14日止
    2.詳實填寫各欄位
    3.務必填妥完整求學經歷(中學至大專以上學歷)
    4.檢附中英文自傳
    5.檢附2吋照片
    註:通過資格審核者,我們將以Email通知考試等事宜,敬請留意您的郵件信箱。





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